NOTHERN TALES

OVERVIEW
The brief was to reimagine the Arctic Exhibit at TWOS, making it more immersive while preserving its educational integrity. Despite the wealth of information in the Arctic Journey Exhibit, current experiences did not fully captivate visitors, especially younger audiences. Our augmented reality app allows users explore the artic through the perspective of characters like an expert guide or a wildlife photographer. Through memorable challenges, visitors gain insight into arctic ecosystems, learning about Indigenous cultures and human impacts on fragile environments.
CLIENT
TELUS WORLD OF 
SCIENCE
TOOLS
AERO
FIGMA
CANVA
PHOTOSHOP
ILLUSTRATOR
DIMENSION
Partner
ELIXR SIMULATIONS

TEAM
Marwa A. (Research, DESIGn, USER TESTs, Prototype)
Tomisin O. (Research, Stakeholder Engagement, Design),
Koside O. (REsearch, ILLUSTRATION, Design, Prototype)
Person holding a smartphone displaying a screen to select and unlock avatars in an app.Mind map titled for learning in Arctic Journey  with branches for Users, Problems, Possible Goals, Role Playing, and Improving Navigation, alongside a highlighted text box listing engagement, limitations, users & interaction, immersive elements, augmented reality integration, and learning goals.Wireframe sketches of five mobile app screens showing introduction, start options, character selection, level selection with easy and difficult, and road map with forest and marine options.Personas overview with profiles of Emily Chen, a 12-year-old girl enjoying hands-on science learning, and Liam Smith, a 37-year-old science teacher planning an Arctic conservation field trip.Information about using Augmented Reality for the Arctic exhibit with narrative-based and game-based interactive experiences, alongside an image of Arctic icebergs.Illustrations of two Inuit women in traditional brown fur-lined clothing standing side by side, accompanied by text summarizing Inuit expert feedback on cultural insights, diversity, character enhancements, and project impact.